You go (mobile), girl!

It used to be men that typically sought the latest technology gear. But women are now using smartphones more and more to help keep their busy lives in check. According to Nielsen Mobile, the number of women using smartphones has doubled in the past year, growing to more than 10 million. Smartphones have finally hit the mainstream after many years of being reserved for the mostly male gadget geeks and upper echelon executives.

That’s not too surprising given the wide range of features that are available. Women are using their smartphones for everything from checking their work and personal email, to tracking their calendars and reading restaurant reviews when planning a night out. There are a slew of third-party applications available that cater primarily to women, such as “Baby Insights” by Babblesoft, which helps track a baby’s eating, sleeping and medication cycle. This article in the Wichita Eagle discusses a few more cool ways women are taking advantage of their smartphones to keep their lives on track.

It also helps that smartphones like the Palm Centro are sleeker and sexier than ever before – coming in smaller form factors and a wide range of cool colors. And for some of us ladies, that’s important stuff.

Stephanie R. – Palm Product Marketing

Comments

[Aruni]

Thanks for mentioning Baby Insights. I'm the founder of www.babblesoft.com. I own a Palm 700wx and of course we made sure our app works on it!:-)

Aruni